Client is a global 500 company that thrives by providing the best solutions/products for their customers. They were struggling with inconsistent and time-consuming recording of product details, an inability to deliver requested product information to customers on a consistent basis, and a longer than desired time-to-market for new products.
With a desire to respond to increased customer demand for a more comprehensive, multi-channel shopping experience, the client realized that they were unprepared to efficiently manage data coming from internal sources as well as third-party suppliers..